Thursday, March 19, 2009

Cloud computing for Pediatricians


Imagine that you could chart in real time on iphone during house calls, put around and do 5 or six house calls a day, maintain a transparent practice in which patients can access their medical record in the home through secure website, and have a variety of other revenue streams aside from just retainers and insurance reimbursements... Wow. Remember all those people walking around in your office? Well, you don't need them anymore. Take a look at www.personalpediatrics.com and let me know what you think about the model's potential in your demographics.

Natalie Hodge MD FAAP

Wednesday, March 18, 2009

Fox Two News

Had a great chat with Margie today on fox two news about Personal Pediatrics and the advantages of direct medical practice. On the patient side you get, well, house calls which need no explanation, but Margie made a nice point about the downside of bringing your children into a pediatrics office, exposure to the next childhood virus!! Savvy mom's understand this!! On the pediatrician side the ecommerce platform, web marketing system make practice management and patient acquisition a snap. We hope to add three more docs to our territories here in St Louis to handle all these families, so pediatricians please contact us to hear how to implement direct medical practice as an additional service line in addition to your traditional third party practice. Don't let Minute Clinic and Take Care Health steal your market share in 2009. We have families from St. Charles, to Wildwood to Chesterfield to cover here!! We need 4 doctors to cover this market adequately!! I can only do so much business myself!! Running your medical practice off iphone platform with minimal staffing and hassle from third party payors is a great way to practice medicine. It creates a huge competitive advantage for your practice in the marketplace.

Warmest Regards, Natalie Hodge MD FAAP

www.personalpediatrics.com
info@personalpediatrics.com

Tuesday, March 17, 2009

Nice Chat with Residency Program Director at Card Glennon

Had a nice interaction with Bob Wilmott at Cardinal Glennon Children's Hospital today. He is excited to facilitate my chatting to their exiting PL3 class about setting up direct medical practices. Really when you look at the average PL3, this is really exiting, run a practice off an iphone, minimal staff, minimal third party payor interference, ecommerce platform for up front payments from patients. What a great way to start out a career in private practice. Wait until they hear about all the revenue streams our direct to consumer facing portal has. Doctors have to embrace and USE the internet to communicate WITH patients. This is why my patients never need to call me. Got Fox 2 news in the am. Going to show Angel James and their crew how all this works.

www.personalpediatrics.com

Saturday, March 14, 2009

Great to hear from the AAP regarding Personal Pediatrics Healthcare Model

Received a nice email today from Roger Suchyta the Associate Executive Director of the American Academy of Pediatrics today regarding Personal Pediatrics Consulting and Licensing Programs, nice to have some positive feedback about the model from AAP and be contacted by AAP News!! Looking forward to sharing our developments with our professional organization. We look forward to sharing the strategic advantages in practice that the Personal Pediatrics Model brings to office practice. Natalie Hodge MD FAAP House call Pediatrician.

Friday, March 13, 2009

Strategies for Successful Direct Pediatrics Practice

Considerations for Successful Direct Medical Practice

1. Carefully consider your goals for success with regard to income, lifestyle and professional satisfaction.
2. In depth assessment of your market demographics.
3. Pricing Strategies
4. Marketing/ Sales and PR strategies
5. Consumer Facing Internet and User experience
6. Emerging Hardware/ Software/ Wireless strategies necessary for succcess.
7. Financial Projections/ProForma/ Capital Requirements to implement the above.
8. Legal/ HIPAA/ Med malpractice.

Wow, that's not something we learned in medical school. Let us know if we can help.

Natalie Hodge MD FAAP